Looking to sync Gravity Forms with GoHighLevel without using a third-party tool like Zapier? You’re not alone. In this post, we’ll show you exactly how to integrate Gravity Forms directly with GoHighLevel using a lightweight, reliable plugin — no coding, no middleware.
Why Avoid Zapier?
- Costs scale with every automation
- Risk of delays and rate limits
- Complicated setup and testing
What You’ll Need
- A WordPress website
- Gravity Forms plugin
- GoHighLevel account
- Merge✧ installed and activated
Step-by-Step Setup Guide
Step 1: Install the Plugin
Download and activate the plugin from your WordPress dashboard.
Step 2: Add Your API Key
Paste in your GoHighLevel API key and location ID (available in your GoHighLevel dashboard).
Step 3: Choose a Form as the Trigger
Pick the Gravity Form that you want to connect to your GoHighLevel CRM.
Step 4: Map Fields
Use the built-in AJAX-powered mapper to connect form fields to GoHighLevel fields in real time.
Bonus Features
- Dynamic tag, campaign, and custom field fetching
- Conditional logic options
- Use on unlimited websites with one license
FAQs
Can I use this on multiple forms? Yes, each form has its own mapping.
Does it overwrite existing contacts? Only if you configure it that way.
Is this better than Zapier? Yes — faster, more reliable, and no ongoing cost spikes.
Merge✧ is the most efficient way to integrate Gravity Forms with GoHighLevel without relying on Zapier. If you want to save time, automate smarter, and get more control — this is your solution.